Your members won’t always actively
seek out communication with you. In order to keep a flow of open communication,
it’s important to have systems in place that allow members to actively
communicate with others as well as the Board.
- Community Website
- Your community can utilize a website to share
information with their members. Not only is it a great place to have a
calendar of all events, but it is also a way for members to leave
comments, sign up for events, pay dues, and download important community
documents.
- Email
- Email is still one of the best ways for any business
to reach out to customers, members, or employees. Depending on how your
community is organized or structured, it’s also a fantastic way to
segment your members to ensure you are communicating with just those that
you need to when it comes to specific events, functions, or privy
information. Your members can always opt out should they not want to be
communicated with via email.
- Newsletters/Flyers
- The newsletter is a great way to blanket the community
with general information and events happening within the community. For
one-off information, don’t hesitate to make standalone flyers to pass out
to your members via their mailboxes.
- Text Message
- More companies are turning to text messages to relay
information. There’s no reason your community cannot utilize the same
tools to get messages to members. There are a lot of great services out
there that allow mass texting, text-automation, and user management. All
your members have to do to opt out is to send a simple text message back
and they will no longer receive text message updates.
- Community Phone Number
- There should be a line that is always available to
members of the community to reach out to with questions, comments, or
concerns — even if it is just a voicemail.
- Bulletin Board
- While this has been the standard for a long time, we
don’t recommend using the message board as the only place a piece of
information is shared. This is because members have to seek the message
board out themselves. The responsibility of communication should
ultimately fall on the HOA to be the proactive party.
- Member Meetings
- Host open forums before Board meetings take place so
that community members can express any concerns or ask any questions they
need clarification on. It's important to also ensure that your members
are attending these meetings. Encourage attendance by explaining the benefits
of showing up, listening, and speaking during either of the two
statutorily-required Member forum periods.
Not only will this alleviate a lot
of potential issues on their end, but it could bring up an issue or topic for
the Board to discuss that they weren’t aware of prior.
There are many ways to spread the
information among the members of the community to ensure that everyone is
properly informed. At YourCommunityManager.com, we provide our communities a
website, opt-in email blasts, newsletters, and a phone number that members can
always call. On top of this, we send the community's Manager to every regularly
scheduled HOA meeting to listen to and answer any questions, comments, or
concerns that members may have. We do our part to ensure that communication is
active and always a priority to keep communities running smoothly.
Questions? Don’t hesitate to send us
a message at info@yourcommunitymanager.com. We’re more than happy to help.